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The Importance Of Information Security

We've all heard it over and over again:buying and selling alone are enough to keep a
protect your personal information becausecompany overly busy. When are they supposed
identity theft is one of the most pervasiveto  make  time  for  the  "greater  good"?
crimes in the current online and digital
environment. A criminal can do a lot withAnd even if they are only thinking of their
your personal information, which includesown company, it is still sometimes difficult
destroying your credit history and yourto prioritize information security on the
credibility.basis of a possible breach. There just
always seems like there's too much to do in
Is it any wonder, then, that consumers arethe here-and-now to worry about
becoming more and more weary about giving outpossibilities.
their  sensitive  information?
For that reason the major credit card
But, I hear you saying, surely the bigcompanies came together and developed the PCI
companies can be trusted. Surely the big,DSS (or Payment Card Industry Data Security
national chains have their priorities set onStandard). PCI compliance is now mandated by
information  security.the Payment Card Industry so that companies
will start to realize how important
This seems a valid assumption, untilinformation security, and how they can
something like the TJX incident happens.benefit by implementing security measures
Beginning sometime around July of 2005 somesooner  rather  than  later.
hackers spent nearly 18 months taking
advantage of weaknesses in their wirelessAny company that transmits, processes, or
network security. Recent company estimatesstores sensitive credit card information is
say that the breaches cost the company inrequired to be PCI compliant. And to help
excess of 118 million dollars. Other outsideencourage companies to work toward
sources have placed the estimates in thecompliance, the PCI Security Standards
range of 1.35 billion dollars when you throwCouncil has provided a number of incentives.
in all the other fines, legal fees, and extraThese can come in the form of punishments or
costs.privileges, depending on how quick you are to
become  compliant.
Lack of information security clearly hurts
both customer and merchant. A securityThe punishments can be harsh, but sometimes
breach isn't good for anyone. However, plainthat's the only way to emphasize the
old theft is just the beginning of theimportance of information security. If a
problems.merchant is not PCI compliant when they
suffer a security breach, they could be
Right now, the trust and belief thatsubject to fines from $90 to $305 dollars per
companies are dedicated to providingbreached  record.
information security is the only thing that
keeps digital commerce running. But whatThe TJX incident resulted in nearly 100
happens when enough stories about securitymillion lost credit card numbers. It doesn't
problems come to the forefront of publicrequire a lot of mathematical knowhow to
knowledge? How much trust did TJX lose overrealize  the  implications  here.
their incident? What would happen if other
huge online stores suffered such a breach?PCI compliance means that you have taken all
How long would it take to rebuild that trust?the required steps to ensure information
Will consumers ever believe that you have asecurity. Though if you should still happen
priority on information security and trustto suffer a breach, you can expect protection
you  with  their sensitive information again?from those fines in the form of something
they  call  a  Safe  Harbor.
Believe it or not, information security is
for  the  greater  good.Information security is absolutely essential
as we delve deeper and deeper into the
And that could very likely be the reason whydigital age, and a merchant has a couple of
some some companies have problems withchoices. One, to start implementing strong
implementing proper security. Companies aresecurity now and start experiencing the
not used to dealing with the greater good.benefits of a secure site and trusting
On any given day a business can haveconsumer base. Two, wait until later, and
countless, immediate problems that demandrisk acquiring a reputation that no business
their attention. The basic mechanics ofshould want, and only a few can survive.



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